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Branding Your Group's Emails

How to add your group's logo, colours, and footer details to the emails leaders send to parents, plus how to set up your personal signature.

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Emails from your group are usually the first thing a new parent sees after sign-up. Adding your logo, group colours, and a consistent footer makes those messages look like they come from your group, not from a generic tool. It takes a couple of minutes to set up and applies to every email your leaders send from then on.

Where to find this

Go to Settings in the sidebar and open the Email tab. You will see two sections:

  • Email Branding — your group's logo, colours, and footer. Set once, used by every leader.
  • Email Signature — your personal sign-off. Each leader sets their own from their profile page.

Setting up your group's branding

Open the Email Branding section. The left side has the settings; the right side shows a live preview that updates as you make changes.

Header style

Pick how your group identity appears at the top of every email:

OptionWhat it looks like
Logo onlyJust your uploaded logo — best if your logo already includes your group name
Logo + nameThe Scouts fleur-de-lis marque next to your group name — a good default
Text onlyYour group name in plain text, no image — useful if you don't have a logo ready

If you pick a header style with a logo, upload an image:

  • PNG, JPEG, or WebP
  • Up to 5 MB
  • Drag a file onto the upload zone, or click Browse

Uploaded logos are saved to your group's brand library, so you can swap between them without re-uploading.

Primary colour

Choose a colour for headings, buttons, and accents in your emails. The default is Scouts purple (#7413DC). You can pick a different colour with the colour picker or paste in a hex code.

If you want to match an official Scouting section colour (Beavers, Cubs, Scouts, Explorers, etc.), use the Scouts Brand Centre for the exact hex value.

Light or dark

Switch the default colour mode for your emails. Light mode has a white background; dark mode has a deep navy background with lighter text — useful for evening announcements or camp reminders where the darker look suits the content.

Add a short footer that appears at the bottom of every email:

FieldPurpose
Footer textA line of text — often your group name, charity number, or meeting location. Up to 200 characters.
Footer link URLOptional link — commonly your group website or joining page
Footer link labelThe text shown for the link, e.g. Visit our website

Preview and save

The preview on the right shows exactly what a parent will see, including a light/dark toggle so you can check both. On mobile, tap Show preview to see the same view below the settings.

When everything looks right, click Save. The new branding applies to every email sent from that point on. Emails already in the Sent folder aren't changed.

Setting up your personal signature

Each leader has their own signature that appears at the bottom of the emails they send. This sits below the message body and above the group footer.

Go to Profile (from the user menu in the top right), scroll to the Email Signature card, and fill in:

FieldNotes
Display nameHow you want to be addressed, e.g. Akela or Sarah Mitchell
Role titleOptional — your role, e.g. Cub Scout Leader
PhoneOptional — a contact number for parents who need to reach you quickly
Show avatarToggle on to include your profile photo in the signature

There is a live preview below the fields so you can see how it will look. Save when you're happy.

Where the branding shows up

Branding and signatures apply to emails leaders send from Scoutworks — the ones you compose on the Email page, send from the Members list, or fire off from an event.

Automatic system messages — invitations, password resets, payment confirmations — keep their standard Scoutworks look and don't use your group branding.

Good to know

  • Anyone can see the settings, leaders and admins can edit. Parents never see the branding page.
  • Leaders don't need to do anything per-email. Once branding is configured, every email they send picks it up automatically.
  • No logo yet? Pick the Text only header style. Your group name still appears cleanly at the top — you can add a logo later without resending anything.
  • Changing the branding later updates future emails only. Nothing in the Sent folder is rewritten.

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